Project Descriptions: Crafting Your Story

Time limit: 180 days

$49 Enroll

Full course description

Project Descriptions: Crafting Your Story elevates the art of narrative in presenting your artistic projects. This course dissects the essential elements—What, Why, Who, and How—of a compelling project description, creating a resonant link between your artistic identity and your project. By analyzing successful examples and deploying practical, tested strategies, you'll learn to shape project descriptions that resonate deeply with grant reviewers and captivate your intended audiences.

Designed by seasoned artists for the creative mind, this course caters to professionals across the spectrum of creative industries—from performing and visual arts to writing, filmmaking, and design. It focuses on honing your narrative skills to craft clear, persuasive project descriptions that stand out. Through a series of targeted activities and reflections, you'll learn to articulate your vision in a way that bridges your creative intent with the practical expectations of funders, ensuring your projects not only get noticed but also funded.

Whether you're seeking to amplify your grant applications or simply aiming to communicate your projects with greater impact, Project Descriptions: Crafting Your Story provides the tools you need to turn your project narratives into compelling stories that forge meaningful connections.

Who Will Benefit

  • Artists and creatives across disciplines aiming to refine their project proposal skills.
  • Individuals seeking to strengthen the connection between their artistic identity and their project narratives.
  • Anyone in the creative field looking to enhance their grant application success through compelling storytelling.

What You Will Learn

  • Master Project Narratives: Learn to articulate the What, Why, Who, and How of your projects, connecting your artistic identity to your proposals.
  • Craft Compelling Proposals: Develop strategies to create persuasive, memorable project descriptions that resonate with funders and audiences.
  • Reflect and Connect: Enhance your proposals by reflecting on your artistic journey, demonstrating your project's alignment with your career goals and mission.
  • Persuasive Storytelling: Utilize your project description as a powerful argument for your project's value and impact.

About Peabody Pro

As working artists, we’ve crafted all the Peabody PRO offerings with you in mind. These aren’t just any courses—they’re a shared experience, developed by artists like you, for artists like you. We’ve listened to hundreds of our peers, integrating their insights to make these learning experiences truly unique. Dive in at your own pace and join our vibrant community of creative minds. Let’s explore, create, and grow together. Welcome!

What to Expect

Here’s what you can expect from a Peabody PRO course:

  • Engaging Content: We’ve put together materials that are informative, engaging, and make your learning journey enjoyable and impactful.
  • Targeted Practice Exercises: Step by step, we walk you through the process of adapting the content to your lived experience. These exercises are designed to provide practical, hands-on experience, ensuring you can apply what you learn directly to your work.
  • Additional Resources: To augment your learning, we offer a range of additional resources. These materials deepen your understanding and offer more insights into the subject.
  • Self-Paced Access: You have access to the course site for six months. Move through the content at your own pace, in a way that fits your schedule and revisit as needed as you develop your project proposal.

Your purchase provides you with 6 months of access to this course. You will interact with the content, but not with other students or an instructor. The amount of time this course takes is entirely up to you – the value you gain will be commensurate with the effort you invest.

Technical Support

Please direct all technical support requests to the Peabody Online support email. We will respond to requests within 24-48 hours. Requests received on weekends, overnights and holidays will be responded to on the next business day.

Accessibility Statement

The Peabody Institute is committed to providing all participants with the opportunity to pursue excellence in their learning endeavors. This includes providing disability related accommodations and services in accordance with the Americans with Disabilities Act (ADA) and our goal of delivering accessible, inclusive experiences. If you require accommodations to complete this course, please reach out to the Peabody Online support email. Please do not include any personal identifiable information such as social security number in any messages. 


Johns Hopkins University is not approved by Middle States for direct assessment credentials for academic credit. This course will not show on any JHU transcripts and does not count toward an academic record.